Gold for “Emotions” Ratgeber edition at the BCM Award

Helsana received one of the coveted Golden Cubes for excellent content for the fourth consecutive time at the BCM Award 2023. This year, the “Emotions” edition of our Ratgeber health magazine won the “Best of Print” category – “a wonderful concept that is extremely beneficial,” according to the jury.


The Best of Content Marketing Award (BCM) is Europe’s largest competition for content-driven corporate communications. Each year, around 700 projects are submitted from the DACH region.

At the BCM Award 2023, Helsana won gold in the “Best of Print” category with its Ratgeber edition titled “Emotions”. The jury’s commendation: “A wonderful concept impressively implemented. High quality in every respect! An extremely beneficial product that offers long-term value. A really good read.” 

In recent years, Helsana has won gold for its Ratgeber editions titled “The gut”, “The heart” and “Depression”.

The Ratgeber magazine is sent to all customers twice a year, each issue covering a selected health topic. Helsana uses it to convey relevant health knowledge in a lively and understandable way. The tips and examples offer readers considerable added value.

You can find other articles on the topic of emotions on our blog.

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