Overview

Committed to #ChildrensSmiles.

Children in hospital don’t have much to laugh about. Everything is different from what they are used to, they are in pain and their parents can’t always be by their side. The performers from the Theodora Foundation bring rays of light into gloomy hospital rooms and let the young patients forget their illnesses, at least for a little while.

As a partner, Helsana is not only proud to be making sick children laugh, but also offers extra support to the Theodora Foundation in the form of an emotional campaign. This campaign tells the true stories of young patients and shows exactly what the performers’ involvement means to them.

Seven children and their reactions to the performers.

Annalena, 6 years old

Share this child’s smile using #ChildrensSmiles and support the performers of the Theodora Foundation.

Paula, 9 years old

Share this child’s smile using #ChildrensSmiles and support the performers of the Theodora Foundation.

Thibaut, 8 years old

Share this child’s smile using #ChildrensSmiles and support the performers of the Theodora Foundation.

Kim, 13 years old

Share this child’s smile using #ChildrensSmiles and support the performers of the Theodora Foundation.

Giada, 6 years old

Share this child’s smile using #ChildrensSmiles and support the performers of the Theodora Foundation.

Norvin, 9 years old

Share this child’s smile using #ChildrensSmiles and support the performers of the Theodora Foundation.

Valentina, 10 years old

Share this child’s smile using #ChildrensSmiles and support the performers of the Theodora Foundation.

A look behind the scenes.

You can’t set out to capture genuine reactions from children. Here you can see all about how the film was made, what we experienced making the film and what the performers’ work means to the children’s parents.

We would like to extend our heartfelt thanks to all those who took part, as well as to the Zurich Children’s Hospital and the Cantonal Hospital Aarau for their involvement.

Laughter is the best medicine.

The psychologist and humour researcher Willibald Ruch from the University of Zurich tells us in an interview how laughter can help people recover from illness and what Helsana and the Theodora Foundation’s commitment can achieve.

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